Most websites are designed to look good. Ours are engineered to convert visitors into booked appointments, reduce your Google Ads cost-per-click by improving Quality Score, rank in generative AI answers, and perform across every paid and organic channel.
Four Performance Layers
Every page is built around a primary conversion action. Hero CTAs, procedure page offer structures, and booking funnels are engineered using heatmap data and A/B test benchmarks from dental and healthcare verticals.
Core Web Vitals (LCP under 1.8s, CLS below 0.1, INP under 200ms) directly improve Google Quality Score — which determines how much you pay per click. We build performance into the architecture, not as an afterthought.
Full JSON-LD schema (Dentist, MedicalProcedure, FAQPage, LocalBusiness) deployed at launch. Every procedure page and FAQ is structured to be cited in AI-generated answers from day one.
Dedicated landing pages for every Google Ads campaign — matching keyword intent to page content improves Quality Score by 3–5 points, reducing CPC 30–42% on competitive dental and healthcare keywords.
Industries
HIPAA-aware procedure pages, ADA-compliant before/after galleries, patient review integration, and appointment booking funnels built for implant, cosmetic, and general practices.
Physician authority pages, condition-treatment architecture, insurance information systems, and patient acquisition funnels for specialists and multi-location groups.
Practice area authority pages, attorney profiles with verifiable credentials, intake form funnels, and local SEO architecture for PI, family law, and estate planning firms.
Buyer persona funnels, neighbourhood authority pages, IDX/MLS integration, and cash buyer lead capture architecture for residential and investment property markets.
Compliance-aware product pages, age verification, dispensary location pages, and organic acquisition funnels built for state-regulated markets.
Multi-service site architecture, case study frameworks, executive team profiles, and demand generation landing pages for professional services and SaaS companies.
Build Process
We audit your current site's conversion data, Google Ads Quality Score, and AI visibility gaps. We map your top 5 procedures by revenue and build the site architecture around them.
Full wireframe of every page — hero structure, procedure page layout, FAQ architecture, form placement, and CTA hierarchy — reviewed and approved before any design begins.
High-fidelity mockups for homepage, procedure template, and landing page. We present 2 design directions with full mobile views. One round of revision included.
All copy written, schema implemented, FAQ library built, and AI citation architecture deployed. Every page reviewed against HIPAA content standards and ADA advertising guidelines.
Full build on WordPress (Avada or Kadence) or custom stack, depending on scope. Cross-browser QA, Core Web Vitals testing, Google Search Console verification, and conversion tracking implementation.
Site goes live with Google Analytics 4, call tracking, and heatmap setup. We monitor performance for 30 days post-launch and make conversion rate adjustments before handing off.
Results
Common Questions
Free Strategy Session
In 30 minutes we’ll audit your current Website Designpresence, show you exactly where you’re leaving new patients on the table, and give you a clear picture of what it costs to fix it. No pitch decks. No obligation.